Search engine optimization:
Niche Customized
Your business is unique, and your SEO strategy should reflect that. We tailor our approach to perform best within your niche and meet your specific goals and objectives.
Transparent Reporting
We believe in open communication. You'll receive regular reports detailing your website's progress and the impact of our efforts.
Ethical Practices
We adhere to ethical SEO practices, ensuring your long-term success without risking penalties from search engines.
Step 1
Keyword Research
Proper Search engine optimization all hinges on initial keyword research. Your keywords are the searches you’re trying to target with your website’s content, and should be selected based on their search volume and competitive density. We can analyze your top ranking competitor’s keyword performance as well as identify alternative keywords for you to target.Â
worker performing keyword research graphic
Step 2
Content Strategy
After keywords have been chosen your content will be written to optimally signal to google and other search engines that your content revolves around them. All of your content from meta descriptions to image tags should be optimized for your target keywords, giving you the highest chance of ranking in search results and thus, bringing qualified leads to your website.Â
Step 3
speed optimization and bounce rate mitigation
Your website will be built to support advanced features with optimal speed in order to keep bounce rates low. Design quality and speedy transitions from page to page can also reduce bounce rate and improve search engine performance as a consequence.Â
speed gauge graphic
Step 4
Technical Optimization
We ensure your website has sitemap.xml and robots.txt files properly configured in accordance with search engine expectations. Your SSL will be kept valid for you, keeping you on solid ground so your content optimizations can be most effective. Â
Ongoing Strategy and Support
Maintaining a competitive edge in search results is a full time job. Backlink building, ongoing keyword research and targeting, ongoing content optimization, adjustments for platform updates, and more come standard with our Inbound Campaign Management Service. Â
Frequently Asked questions:
Can you get me to #1 on Google?
The only possible straight answer is maybe. It depends on where you’re at right now, the digital landscape of your industry, and your competitor’s efforts. Implementing SEO best practices, however, nearly always produces positive results especially if no steps had been taken before.Â
How long does it take to see results?
Results can be seen typically within 3 months, and often sooner.Â
What will it cost?
It depends entirely on the scope of the campaign and your goals.Â
Why SEO?
Search engine optimization is 62% cheaper than outbound marketing methods when it comes to generating results, yet is ignored by most small businesses, giving those who take it seriously a tremendous marketing advantage.Â
SEO
Search Engine Optimization
- Keyword Research
- Content Strategy
- Backlink Building
- Other Optimizations
After identifying the most lucrative keywords for your business, we then help you to craft blog or service page content which uses these keywords throughout in a still human-readable way to signal to search engines the topic of your content and draw more traffic to your site.Â
While we are a professional search engine ranker, we are upfront about the fact that in the competitive digital landscape, there is no such thing as a search engine ranking guarantee. Any agency promising guaranteed search engine ranking results such as catapulting you to #1 on google in no time, is likely pulling a wool over your eyes in order to charge more for their services. That being said, a dedicated budget and the services of a professional search engine ranker such as Shine will do wonders for your visibility, and with a thorough discovery, we can determine how much time it could take and what budget would be required to get you to page 1, or rank 1, of Google and friends.Â
As part of your SEO package, we'll research and execute on link building opportunities for your website, an important metric used by search engines to rank your website. With a steady growth of highly targeted links to your website month to month, you can guarantee ongoing search engine improvement throughout your campaign.Â
We'll check all the technical SEO boxes such as configuring your sitemap, submitting your pages to relevant search engines, writing search titles and meta descriptions, and alt image descriptions, as well as helping you to optimize hashtags for social media content.Â
Why Shine?
Because your success is our success!
Niche Customized
Your business is unique, and your SEO strategy should reflect that. We tailor our approach to perform best within your niche and meet your specific goals and objectives.
Transparent Reporting
We believe in open communication. You'll receive regular reports detailing your website's progress and the impact of our efforts.
Ethical Practices
We adhere to ethical SEO practices, ensuring your long-term success without risking penalties from search engines.
Ongoing Strategy and Support
Maintaining a competitive edge in search results is a full time job. Backlink building, ongoing keyword research and targeting, hashtag targeting, ongoing content optimization, adjustments for platform updates, and more come standard with our Inbound Campaign Management Service.
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